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SENSATIONALISM IN MEDIA

Saturday, May 3, 2008

QUIZ 1

Thanks to all those who participated in the inaugral quiz of Quiz Nation. Folowing are the answers to the questions.


1. Which former high profile CEO in India has started the firm SKA Advisory?
Sunil Alagh, of Britannia fame.

2.
With which Worldwide Advertising Agency would you associate the concept of “Disruptive Approach”?
TBWA

3. Olli-Pekka Kallasvuo is the CEO of which famous company?
Nokia

4. This company was founded by John Knowles F. in 1913. It was a publishing company that sold data to Wall Street. Name this company.
The third largest Rating Agency in the world, Fitch Ratings

5. This Company was founded in 1965 by Fred DeLuca and Dr. Peter Buck as Pete’s Subs. Later this name was changed to the current name. Jared Fogle, a young man lost 245 pounds by consuming this company’s products.. Name this Company.
Subway Chain of Sandwich Restaurants. Jared Fogle consumed low fat SUBWAY sandwiches in a diet and exercise program of his own design.
The SUBWAY chain operates more units in the US and Canada than McDonald’s does.

6. This company was founded by 6 entrepreneurs in a garage that belonged to one of the founding members in 1975 under the name Microcomp. Name this company.
HCL

7. On 19th March 1899, Charles ‘Cheers’ Wakefield set up a company in England. Ten years later, he produced a product that would revolutionise transport in the first half of the Twentieth Century. What did he name this product?
Castrol

8. This company was founded in May 1876 by a Colonel in Indianapolis, in the Midwestern section of the United States. The colonel was a 38-year-old pharmaceutical chemist and a veteran of the U.S. Civil War. Name this global company?
Eli Lilly

9. Which media giant was initially known as Générale des Eaux?
Vivendi

10. This famous company was set up in Bombay in 1942 by 4 men. The company name was randomly picked up from a telephone directory. Since 1968, the company has been a leader in this industry. Name the company.
Asian Paints.


ATTENTION
The next Quiz will be uploaded on 10th May, 2008

Tuesday, April 29, 2008

ABOUT QUIZ NATION

“Thinking is the hardest work there is, which is probably the reason so few engage in it.”
- Henry Ford

That’s what we do in every quiz you see!!!




ORIGIN OF QUIZ
A quiz is a form of game or mind sport in which the players (as individuals or in teams) attempt to answer questions correctly. Quizzes are also brief assessments used in education and similar fields to measure growth in knowledge, abilities, and/or skills.

The first appearance of the word is from 1782 and means an odd person. There is a well-known but untrue story of the word "quiz", which says that in 1791 a Dublin theater owner named James Daly made a bet that he could introduce a word into the language within twenty-four hours. He then went out and hired a group of street urchins to write the word "quiz", which was a nonsense word, on walls around the city of Dublin. Within a day, the word was common currency and had acquired a meaning (since no one knew what it meant, everyone thought it was some sort of test) and Daly had some extra cash in his pocket.

While entertaining, there is absolutely no evidence to support it and the term was already in use before the alleged bet in 1791.

ABOUT QUIZNATION
QuizNation aims at imparting Business Quizzing acumen among the quizzing enthusiasts around the globe. It is an initiative of Deepak Nair, a PGDBA Graduate of SIES College of Management Studies, Nerul, Navi Mumbai. Quiz Nation would host Weekly Quizzes. The quizzes would cover a range of topics and test the best of brains to their very limits.

ABOUT AUTHOR - Deepak Nair
I am a recent passout of SIES College of Management Studies with a degree in Management (PGDM 2006 – 08 Batch). I work with DRAFT FCB - Ulka as a Management Trainee. If there is one person to whom I would like to dedicate this BLOG it has to be my Quiz Partner Dinesh Nair. We are also called NAIR Brothers by the people who know us. We have shared all the spoils that we have earned in the 2 years of MBA. Our wins brought us Mobile Phones, Pen drives, Free Vacation Trips, Free T-Shirts, Loads of Certificates etc. Infact with the number of Quiz Certificates that I have I can now bind a thick book. Thanks Man!!! These two years were the most memorable years of my life. I Hope in the future DRAFT FCB and Star News can form a formidable Corporate Quizzing team.

Another important name to be mentioned here is that of Dinesh Patel. Without his intelligence network in Mumbai B-Schools we would not have won so many Prizes. Patel has also been lucky enough to win a few prizes with us. Thankfully that’s because I was out of town. Thanks Patel!!!

Besides winning many quizzes I have also organized some very classic Business Quizzes in Mumbai like SHARPSHOOTERS and Ad-Combat Quiz. SHARPSHOOTERS has a special place in my heart as I was associated with it from 2003 to 2007.